We've made it! Old Fashioned is expected to open on Saturday, March 25, 2023 in Savannah, Georgia. To introduce our beautiful store to our new customers and to the Savannah community, we've planned an in-store event that is sure to be a great way to ring in the new location. 

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On March 25th, Old Fashioned will host an event we're calling UnWined. From noon until we close at 6 p.m., we will be pouring wine and communing with our community to all those of eligible age who enter our store and wish to partake. All those who share a glass with us will receive 20% off their entire purchase for the day. We expect it to be a great time to get to know our new home and allow customers to come browse and receive an incentive to buy a little, too!

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To promote this event, we will make graphics detailing both the store opening and the UnWined event and post them in businesses all across Savannah. We will have our ads on billboards, on online forums, and on our social media platforms to promote the event. 

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We really believe this event will be a great success. Our marketing will bring customers in that fit our target aesthetic, but through the UnWined event, we may pick up customers who are simply browsing the mall or just walking past. This will also attract customers outside our target market who become curious about our event or don't want to miss the deals we're promoting. Through knowing that we want to engage with our community, people will come to our store more often to engage with our brand.